“Honey, this can’t go on anymore!” The hairdresser looks at my roots and bleached orange hair in horror. “And that’s what everyone does, so let things go. To think what do I care. But just because there are fewer parties, doesn’t mean you can gobble yourself up!”
My hairdresser is right. I’ve let it slip, on several levels. The fact that I will be at the mercy of whole-wheat crackers, grilled vegetables, pickles and chicken breast for the foreseeable future is also a result of this.
And I’m not the only one who has allowed the corona kilos and started taking care of themselves less well. A survey by the Nutrition Center shows that 22 percent of the Dutch have started snacking more and 11 percent have started drinking more alcohol.
And then the research figures that the ABN AMRO bank came up with this week: The sale of sweets has increased enormously, especially chocolate: In the first quarter of this year, turnover growth was even achieved by 9 percent. Can we explain this because we crave the happiness hormone found in chocolate? Meh. The same research shows that we can’t resist wine gums, licorice and acid mats either.
And where the candy is flying out of the shops, the sale of chewing gum and peppermint has fallen by no less than 15 percent. We care that we don’t smell fresh, nobody notices that during a digital meeting. It must be something like that. And so did deodorant sales, as did shaving equipment and shampoo.
And that’s not good, if only because you feel better when you leave the house well-groomed. So now that the sun is shining, we can go on holiday again, dine in a restaurant and can stroll on the terrace: take off your jogging suit, put on heels… and go!
And then first go to the hairdresser and especially don’t forget to spray deodorant.
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